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Want to achieve better results, faster and easier? Then this for you! You might think you don't have the time to learn something new, but that's exactly what this course will achieve... save you time and help you focus your efforts!
Marketing Masterclass
It's
been prepared by CapeInfo working with experts in their respective fields. Your questions will be answered, but you are encouraged to share your views too.
Access to these courses requires a subscription. Payment is by credit card or EFT (South Africa only) during the subscription process.
How the course works
The course covers a number of categories which each contain a number of topics. There is also a growing number of case studies. You can work your way through these at your own pace. This is not dry theory but practical checklists and tips to help you achieve more, more quickly.
Then there's the facility to ask questions and make comments. If you need additional advice, you can search for solutions which have been answered before, or you can post your own question. As more questions are asked and answered, it becomes a more valuable and updated resource.
A sharing, learning, networking Community
One size doesn't fit all. Solutions are not static. You are encouraged to share what works for you and explore new solutions. You're even likely to find experts disagreeing on one solution, but that allows you to consider options and decide which is best for you. We want to develop a very vibrant community that networks, helps each other and keeps on learning.
There's that great thing called Karma. What goes around, comes around. So dive in and don't be shy of having your say!
Which subscription?
For each course, there are one-month, six-month and one-year subscriptions. If you just want to look at the course, then the one-month subscription is the right one for you. You can always re-subscribe later. But bear in mind that if you need to look something up or ask a question once a month for a year, that will cost you R1,200 for the year! Longer subscriptions are cheaper.
If you want to be part of a community that keeps on looking for better solutions, or if you want the on-going ability to get answers to solve your problems, the longer subscriptions are for you. The difference in cost is minimal.
Is it for me?
The courses were started primarily for the tourism and hospitality industries in South Africa, for both large and small businesses. (CapeInfo's experience is that juniors in larger businesses are often given marketing tasks without any training.) So if you have a guest house, hotel, restaurant or tour business, or if you're responsible for marketing any destination, this is definitely for you. It is not focused just on those businesses though.
This course is as essential for someone just starting out as it is for a seasoned marketer who wants to make sure that they are covering all bases. It includes a wealth of technical information that will make your marketing efforts easier and faster.
If you're not in South Africa, you will derive almost as much benefit because 99% of all material applies to the global village. You are most welcome to subscribe and we're eager to share experiences globally.
1 month subs - R200 6 months subs - R300 12 months subs - R100 for trial helpers
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